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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Perception of Corporate Social Responsibility in a selected company
 Soukupová, Marie ; Plášková, Alena (advisor) ; Martinov, Martin (referee)
The bachelor thesis is about Corporate Social Responsibility and describes the activities of the selected company. The aim of the thesis is to evaluate the perception of these activities both of customers and employees of the company. The first part of the thesis deals with the principles and implementation of Corporate Social Responsibility, which are more focused on retail. The practical part describes a particular company and its activities. The survey, which was created for this thesis, shows that customers have almost no awareness of the socially responsible activities that the company does. By contrast, the employees have very good knowledge, but almost half of the respondents are not satisfied with the low wages of the operating staff.
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Comparison of CSR activities carried out by an international company on a supranational level with the activities realized on a local level in Czech Republic
 Konkoľová, Karolína ; Hykš, Ondřej (advisor) ; Kořánová, Helena (referee)
The bachelor thesis deals with the topic of Corporate Social Responsibility (CSR). The aim is to compare CSR activities carried out by an international company on a supranational level with the activities realized on a local level in Czech Republic. The bachelor thesis is divided into two parts, theoretical and practical one. The theoretical part deals with the concept of CSR, standards and organisations acting in this field and CSR reporting. The practical part goes into CSR of a global company following its CSR report, activities on local level, following internal company documents, interviews with employees and author's own observation. The last chapter compares these CSR activities.
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